Sales Operations Best Practices, Research Reports, Training Courses and Webinars

SellingBrew

Subscriber-Only Express Guide

Already a subscriber? Login

Subscribe and get immediate access to this guide, full access to our research library, and much more...

Assessing Core Sales Skills in the Hiring Process

Exploring New Options for Infusing More Objectivity and Science Into the Hiring of B2B Salespeople

As important as salespeople are to a company's financial performance, they are often hired somewhat "blindly" based on first impressions, intuition, and gut-feel. But this a massive risk that just isn’t necessary in today’s internet-enabled world. In this guide, you will learn about:

  • Four ways that incompetent salespeople can damage your company, beyond just missing the numbers.
  • Two business dynamics that can make it easy for incompetent salespeople to "hide" for a very long time.
  • The results of a benchmarking study that exposes just how many salespeople are lacking core selling skills.
  • How online sales skills assessments now make it possible for anyone to use objective criteria when hiring salespeople.

This guide is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.

Subscribe & Get Access

More Subscriber-Only Resources From Our Library

  • Getting Sales to Sell on Value

    Most B2B sales organizations are talking a good game about value selling. But beyond the talk, are they taking the right steps to make value selling a reality? In this expert interview, Julie Thomas discusses what it really takes to sell on value and generate significant results.

    View This Interview

  • Getting Your Salespeople to Price Better

    Chances are, the behavior of your salespeople will ultimately determine whether pricing strategies are effective or not. In this on-demand training seminar, learn proven approaches and strategies for getting your sales team to price and discount far more effectively.

    View This Webinar

  • Selling Value More Confidently in Seven Steps

    Salespeople need to be confident in themselves and in the value of the offerings they’re representing. This tutorial helps you give your sales team the confidence they need to sell effectively while maximizing revenue and margin.

    View This Tutorial

  • Rethinking Sales Coverage

    For decades, teams have approached territory design and coverage planning in largely the same way. But current market conditions are forcing everyone to question the status quo and explore new possibilities,

    View This Webinar