Assessing Your Sales Operation
How Do Your Capabilities Really Stack Up? Where Do You Need to Improve?
Understandably, companies tend to keep their sales capabilities pretty close to the vest. As a result, it can be challenging to know how your sales operation really stacks up. You might assume that your capabilities are pretty good---or even ahead of curve---when in reality, you're woefully behind and at a competitive disadvantage. As it's our job to research what leading companies are doing, the team here at SellingBrew is in a unique position to help. In this on-demand webinar, you'll learn about:
- Leveraging process-and-practice benchmarking to gauge the efficacy of your sales operation.
- The seven major areas of strategic and tactical sales capability you'll want to objectively assess.
- A straightforward method of identifying specific functional weaknesses and capability gaps.
- How to analyze your findings and prioritize your improvement efforts to maximize results.
This webinar is just one of hundreds of educational resources you get access to as a SellingBrew Playbook subscriber.
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Step-by-Step Marketing Research for Strategic Selling
In this step-by-step tutorial, learn how to conduct marketing research---the only reliable way to gain the meaningful and actionable insights you need for effective strategic selling.
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The Fundamentals of Sales Intelligence
In Sales Ops, it's easy to feel like decisions are made in a vacuum. But the reality is that there are many sources of intelligence you can leverage to help the sales team sell more effectively, now and in the future.
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The Marketing Research Analysis Guide
The Marketing Research Analysis Guide will help you interrogate your marketing research findings to gain strategic insights and identify opportunities for truly meaningful action.
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Why Subscribe?
When you join your peers and become a SellingBrew Playbook subscriber, you get immediate access to this webinar as well as all of these other features:
- Training WebinarsDozens of on-demand webinars covering crucial sales ops topics with new webinars every few weeks
- On-Demand LibraryA searchable library of hundreds of concise guides, tutorials, cases, assessments, and research reports
- Expert InterviewsLearn from others in sales who’ve “Been There and Done That” through our Expert Interview Series
- Help DeskAsk our team of analysts for advice, insights, and perspectives on your specific sales ops challenges